Product Description

The new edition of this widely acclaimed guide is full of practical help on how to build the best, most flexible, and easy-to-use business models for analyzing the upside--or potential downside--of anything from the small development of an existing business to large-scale mergers and acquisitions. For anyone who wants to get ahead in business and especially for those with bottom-line responsibilities, this is an invaluable guide on how to build spreadsheet models for assessing business risks and opportunities.


About the Author

John Tennent, a qualified accountant, manages a training consultancy specializing in business modelling and investment appraisal. Graham Friend is a consultant specializing in business modeling. He is the coauthor of Guide to Business Planning.



Graham Friend and Stefan Zehle are business consultants who specialize in advising on new business developments. Graham Friend is coauthor of Guide to Business Modelling.